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Showing posts from August, 2015

Google Local Makeover: Local '7 Packs' Gone!

7-Packs Now 3-Packs Whether you call it Google Map Listing, Google Places Listing, Google Local Listing, Google Plus Listings, Google My Business Listings, or the Google '7 Pack', the set of seven listings that frequently appear at the top of Google local search results has changed notably in recent weeks.

It was predicted that sooner or later Google will switched to 3-pack from 7-pack layout when google first rolled out 3-pack listing for restaurants, nightlife, entertainment and hotels, back in November 2014 in the US search.

Google has been testing a new local listings format and officially launched the new format a couple of weeks ago. In the language of a Local Search Engine Optimization Expert, the 7-pack is now a 3-pack. The local pack is not just showing fewer business listings, It is also eliminates the address and phone number from individual results and redesigned to fit more with the mobile user interface.

Here is a picture of the new local pack, displaying only t…

8 Ways to Protect Your Site From Google Panda Penalties

Back in February of 2011, Google released a major update to their search results ranking algorithm known as Google Panda Update. The significant algorithm update aimed to lower the rank of "low-quality sites" or "thin sites", and return higher-quality sites near the top of the search results.

As of today, Google released 28 panda algorithm update and last one (Panda 4.2) was July 17, 2015. you can read about all google algorithm update from Moz Google Algorithm Change History Timeline.

If you run a website or blog and want your site stick to the top of Google’s search result, Here’s My Tips to Protect Your Site From Google Panda Penalties. Alternatively, you can read Google's Quality Guidelines.

1. Write Fresh and Quality Content, and Don’t Worry About Length If you read SEO guides (many of which are outdated SEO Guides), you may find ongoing debate about what will be content length for website pages and blog posts,.

What is The Ideal Content Length?

Actually t…

PPC vs SEO : Which One is Better For My Business?

When it comes to increase website traffic through search engine, you have two basic options: Pay-Per-Click (PPC) Advertising or Search Engine Optimization (SEO). I love SEO and PPC and have been using both Marketing strategies on a mixture of clients for over seven years, yet I'm often asked which one is better. Today I'm going to share their major differences, advantages and disadvantages with you.

Pay Per Click Advertising on Google, Bing and other sites is a quick and easy way to get listed on their search result for the keywords that are related to your website. Unfortunately, PPC is expensive and you can get traffic for free by achieving high rankings in the search engine organic search results.

In Search Engine Optimization, You will need to follow SEO best practices to get higher ranking and display more often in search engine result. It may take time to reach the top of the organic results, but the free, highly targeted traffic will probably prove to be well worth the…

Are You Still Practicing Outdated SEO Tactics: 11 Tactics To Avoid!

Last week, I wrote about SEO Best Practice in 2015 and On-Page SEO Checklist, So I think I should write about SEO tactics that don't work anymore. In this article, I'll tell you what outdated SEO tactics don't work and why.

Search Engine like Google always improving their search algorithm to give you the fresh, relevant and authentic result based on your query. Because they don't want to see you unhappy with their search result and don't want to see you switching to others search engine. To keep you happy and serve you the fresh, relevant and authentic result, they managed to develop state of the art search algorithm.

Search engine optimization has changed over the years, are you still practicing outdated and ineffective SEO strategies? outdated tactics you are using actually do nothing to improve our search engine rankings. So, Stop wasting your time on outdated SEO strategies.

To help you save your precious time and money, I'm going to discuss below outdated…

7 Best Free Tools for Creating Infographics Online

Internet Surfers today are incredibly visual. Most of them would rather look at a graphics than read an entire article or report. Fortunately, there are now ways to fit just as much information into n graphic as there would normally be in a text article.

For all the importance we place on text, it's an undeniable fact that graphics is processed in the brain faster than words. Henceforward the rise of the infographic which, at its best, transforms complex information into graphics that are both easy to grasp and visually appealing. No wonder magazine readers and web visitors love them.

The days are gone where you need an entire graphics team to create them. If you have information to present, there are tools for creating infographics and charts that help you to visually bring it to life.

Here's a list of Best Free Tools for Creating Infographics.
Canva (canva.com) Canva is filled with options, whether you are working on a project for work, personal, or social media. Each new p…

On Page SEO Checklist: 17 Ways to Optimize Your Page

If you’re just getting the hang of all the things that go into an optimized webpage, there’s no doubt the list can be overwhelming.

What is on-page SEO? On-Page SEO refers to the process of making your pages appeal to both search engines and human. It reviews and improves both the public face of your website and the behind the scenes coding and technical set-up that only search engines see.

on-page SEO is the foundation on which your website must be constructed for better search engine ranking.

In this article, I’ll show you an On-Page SEO Checklist and This checklist can help you improve organic traffic, drive leads and improve your position in search engine results?

1. Title Tag Ensure each page has a unique and descriptive title. A title is the most important on-page SEO element and usually target keywords present in title type helps return relevant pages on search engines.



Advice: Title Tag Should be 55-65 characters including spaces.

2. Description Tag The description tag should i…

How To Write SEO Friendly Blog Post

I think that your post should focus on what matters to your audience, not search engines. That said, there is no harm in optimizing it for search engines to help it get discovered. In fact, SEO is a great way to get your blog discovered by relevant people without spending your budget.

In this post, I would like to give you some tips on writing blog posts that are both very readable as well as SEO-friendly.

Optimize your Post Title:  Use Google Keywords Planner to learn what people are searching for online. If there are many people who are searching for the phrase that is included in your title, and the competition for that phrase is low - you have a better chance to rank higher and have many people click into your content.

Optimize your Post Description: Post Descriptions play a major role in search engine ranking, and description act as sales copy for your blog post. The Description has to be a short text which indicates the main topic of the page. If the meta description contains t…

Tips to Manage Your Social Media Efforts in 2015

2015, A Exciting Year for Social Media, As you may have already heard that Twitter and Facebook have both started testing in-stream buy buttons. It's a good chance that Facebook and Twitter users will see more buy buttons in the near future.

To help you face 2015's Social Media Marketing Challenges, I'll share tips for social media success in the new year.

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