Skip to main content

Google Drops Their Feature Phone Crawler & Error Report in Search Console

No Feature Phone Crawler & Error Report Available in Google Search Console
November 29, 2016 Google Announced Goodbye to Content Keywords, Wednesday, November 30, 2016 Wrote on Webmaster Central Blog that they're doping Google's feature-phone crawling & indexing in Search Console. Although there are probably a lot of feature phones around, I wonder how many people actually use search with a feature-phone.

No surprise there, This does not impact how Google crawls or indexes smartphone content, just feature phones. Feature phones are those old Nokia phones that let you access websites in a text-based interface.

Google said that “Limited mobile devices, "feature-phones", require a special form of markup or a transcoder for web content. Most websites don't provide feature-phone-compatible content in WAP/WML any more".
"We won't be using the feature-phone user-agents for crawling for search going forward."
It Means, Google Bot won’t be using the feature-phone user-agents for crawling for search going forward. So you will no longer see those in Search Console logs.
Use "handheld" link annotations for dynamic serving of feature-phone content.
Some sites provide content for feature-phones through dynamic serving, based on the user's user-agent. To understand this configuration, make sure your desktop and smartphone pages have a self-referential alternate URL link for handheld (feature-phone) devices:  
<link rel="alternate" media="handheld" href="[current page URL]" /> 
 This is a change from our previous guidance of only using the "vary: user-agent" HTTP header. We've updated our documentation on making feature-phone pages accordingly. We hope adding this link element is possible on your side, and thank you for your help in this regard. We'll continue to show feature-phone URLs in search when we can recognize them, and when they're appropriate for users.
It means, that if you do have a feature phone support on your website, you need to use “handheld” link annotations for dynamic serving of feature-phone content.
We're retiring feature-phone tools in Search Console:
Without the feature-phone Googlebot, special sitemaps extensions for feature-phone, the Fetch as Google feature-phone options, and feature-phone crawl errors are no longer needed. We continue to support sitemaps and other sitemaps extensions (such as for videos or Google News), as well as the other Fetch as Google options in Search Console.
"We've worked to make these changes as minimal as possible. Most websites don't serve feature-phone content, and wouldn't be affected. If your site has been providing feature-phone content, we thank you for your help in bringing the Internet to feature-phone users worldwide!" Posted by John Mueller, Google Webmaster Trends Analyst.
This is a change from previous documentation for feature-phones of only using the "vary: user-agent" HTTP header. Feature-phone tools are going to disappear from the search console.

Comments

Popular posts from this blog

The Philosophy Behind Link Building

Among Internet Marketer, there seems to have controversy when it comes to baclinks, link building strategies & it's importance. if you ask a group of online marketer, What is a backlink?, Why are backlinks So Useful?, How do search engines evaluate backlinks?, importance of backlinks in seo? link earning, etc you'll get different & vague answers from them.

To make you clear, in this post I'll write simple to understand definition of Philosophy Behind Link Building & to help you make sense of what's backlinks truly harmful for your website.

So, What is a Backlink?
A backlink is a clickable piece of text or an image that links one website, webpage, or files to another. As an example here is a link to the Local SEO Consultant at this website, which is surrounded by the anchor text "Local SEO Consultant", So, we’ve got the answer of most important question out of the way.

Backlinks are also knows as Internal Links, Inbound Links & Outbound Links.…

6 Lead Generation Strategies Using White Papers

It’s clear that white papers are a great way to open doors and make the sales process easier. At this point, you’re probably excited about using white papers. Once you have a quality white paper written, it`s time to use it to generate leads. Use these proven lead generation strategies to attract interest from qualified prospects.

Build an email list with your white paper.
Email marketing remains one of the most reliable ways to make sales. There`s just one problem: how do you get relevant prospects to sign up for your email list? There’s a simple solution: offer a free digital copy of your white paper to each person who signs up.

You can then reach out to each person who signs up for the white paper. Pro Tip: Experiment with different services such as the Hello Bar or SumoMe’s Scroll Box to increase the number of email signups on your website.

Introducing a new product to past customers.
How often have you heard the advice – which is absolutely true! – that selling to past customers th…

How To Improve your Online Retail Store’s Search Engine Optimization

You know the math right, According to the National Retail Federation’s annual consumer spending survey conducted by Prosper Insights & Analytics, consumers plan to spend an average of $935.58 during the holiday shopping season. Total spending includes gifts for others, self-spending, food, flowers, decorations and greeting cards for Christmas, Hanukkah and Kwanzaa. Total planned spending this year is second only to the record total spending in 2015, at $952.58.

NRF Expects online retail sales in November and December (excluding autos, gas and restaurants) to increase a solid 3.6 percent to $655.8 billion. Online sales are forecast to increase between 7 and 10 percent over last year to as much as $117 billion. Retailers are expected to hire between 640,000 and 690,000 seasonal workers this holiday season, in line with last year’s 675,300 holiday positions.
In our last article I talked about how November Replacing Black Friday & Cyber Monday for USA, UK & Canadian Shoppers.…