Skip to main content

How To Create a Mobile Friendly, and Responsive Website?

Choose a Content Management System
Unless you have prior experience building websites, you probably want to use a content management system (CMS) to build your website. There are many options, but you probably want to go with either WordPress, Joomla, or Drupal. These are the most popular CMS systems to date, and have a tonne of useful plugins, and templates for beginners.

Create a Website Header
Keep your website header as slim as possible, and test it on small screens to ensure it scales properly.

Outline the Main Site Navigation
It is important that you keep your navigation as simple, and organized as possible. Use drop-downs to group pages under parent tabs, and apply internal linking to navigate to less trafficked, supporting pages through body text.

Create a Website Footer
Don’t underestimate a website footer’s effect on conversion. If your web page’s content is compelling this is where all your visitors should end up after reading the page, so use footer elements to continue the user’s experience.

Create Your Home Page

  1. Theater, Carousel or Slider
  2. Slogan or Tagline Header
  3. Brief Company Description
  4. Product / Service Page Links
  5. Promotional Materials: (videos, images, testimonials etc) 
  6. Call to Action Button


Create Your Contact Page

  1. Title: Contact (Company Name) – (Service Area). 
  2. Full Contact Details: Address, City, Country, Phone Number, Email, Fax, P.O box. 
  3. Map: Google Embed or Custom Design. 
  4. Operating Hours: Normal hours and holiday hours. 
  5. Email Contact Form: Collect at least: Name, Email, Message.
  6. Location Images (Gallery) or Virtual Tour: Check out Google’s 360 tour. 
  7. Social Links & Handles: Facebook, Google Plus, Twitter, Pinterest, Instagram, YouTube, SnapChat.
  8. Leave a Review Prompt: Link to Google Maps, and other Directories.


Create Your Service / Product Pages

  • Create product titles, and keep in mind how they will be read in search engines. 
  • Add your service area / city in your product titles to help get more local traffic. 
  • Create clever product descriptions that answer the following questions: Who can benefit from this product / service? (usage examples) What are the product / service features? (specs and options) How much does it cost? Where can I buy / pay for this product / service? Product / service specs PDF. High Quality product images from multiple angles. 
  • Product videos and that highlight key features. Customer reviews / testimonials. Social sharing buttons.


Set up a Company Blog
Company blogs are an easy, and great way to keep your website updated with fresh content! One or two posts a month is more than enough for the average small-medium business.

Install Google Analytics

Comments

Popular posts from this blog

The Philosophy Behind Link Building

Among Internet Marketer, there seems to have controversy when it comes to baclinks, link building strategies & it's importance. if you ask a group of online marketer, What is a backlink?, Why are backlinks So Useful?, How do search engines evaluate backlinks?, importance of backlinks in seo? link earning, etc you'll get different & vague answers from them.

To make you clear, in this post I'll write simple to understand definition of Philosophy Behind Link Building & to help you make sense of what's backlinks truly harmful for your website.

So, What is a Backlink?
A backlink is a clickable piece of text or an image that links one website, webpage, or files to another. As an example here is a link to the Local SEO Consultant at this website, which is surrounded by the anchor text "Local SEO Consultant", So, we’ve got the answer of most important question out of the way.

Backlinks are also knows as Internal Links, Inbound Links & Outbound Links.…

6 Lead Generation Strategies Using White Papers

It’s clear that white papers are a great way to open doors and make the sales process easier. At this point, you’re probably excited about using white papers. Once you have a quality white paper written, it`s time to use it to generate leads. Use these proven lead generation strategies to attract interest from qualified prospects.

Build an email list with your white paper.
Email marketing remains one of the most reliable ways to make sales. There`s just one problem: how do you get relevant prospects to sign up for your email list? There’s a simple solution: offer a free digital copy of your white paper to each person who signs up.

You can then reach out to each person who signs up for the white paper. Pro Tip: Experiment with different services such as the Hello Bar or SumoMe’s Scroll Box to increase the number of email signups on your website.

Introducing a new product to past customers.
How often have you heard the advice – which is absolutely true! – that selling to past customers th…

How To Improve your Online Retail Store’s Search Engine Optimization

You know the math right, According to the National Retail Federation’s annual consumer spending survey conducted by Prosper Insights & Analytics, consumers plan to spend an average of $935.58 during the holiday shopping season. Total spending includes gifts for others, self-spending, food, flowers, decorations and greeting cards for Christmas, Hanukkah and Kwanzaa. Total planned spending this year is second only to the record total spending in 2015, at $952.58.

NRF Expects online retail sales in November and December (excluding autos, gas and restaurants) to increase a solid 3.6 percent to $655.8 billion. Online sales are forecast to increase between 7 and 10 percent over last year to as much as $117 billion. Retailers are expected to hire between 640,000 and 690,000 seasonal workers this holiday season, in line with last year’s 675,300 holiday positions.
In our last article I talked about how November Replacing Black Friday & Cyber Monday for USA, UK & Canadian Shoppers.…